Tag Archives: knoxville

THANK YOU: Membership Drive Success!

If there’s one thing we learned from our first AMBC Membership Drive, it’s that we have an amazing community. Sending a HUGE thank you to everyone who joined, re-joined, or upgraded their AMBC membership through May, and to everyone else who supports us year-round!

We’re honored to say we grew by 100+ members (that’s 20%!) and 25+ membership upgrades during the month of May, and we’re still growing. Our club is bigger than it’s ever been before with 643 members, and with your help we will continue to grow and share our love for trails and mountain biking across Knoxville and East Tennessee.

Congratulations to our Membership Drive prize winners:

  • Joe Ludick, Sauna House Knoxville package
  • Sonny Schow, Cycology Bicycles package
  • Trina Deel, River Sports Outfitters package
  • Russell George, Bear Paw Bikes package

Russell George with his new bike apparel set from Bear Paw Bikes. More prize pictures to come!

Thank you to our supporting businesses who helped us put on our Membership Drive and give back to our members:

Don’t forget all AMBC members can enjoy Member Benefits with 25+ local businesses through AMBC, as well as benefits with national and regional brands through SORBA. As always, thanks for keeping us rolling!!

Give More, Get More: Our Membership Drive Is Live!

It’s on!! If you’ve ever wanted to start or level up your support for Knoxville’s trails, now is the time. From May 1st through 31st, we’ll be offering special perks, deals, and prize drawings to all of our new and upgrading members — and automatic entry into SORBA’s Membership Drive Giveaway (more chances to win!). Help us get to 600 members by the end of the month! Join or upgrade now!!

All New & Upgrading AMBC Members will get:

*Family Memberships will receive one deal at each location, like Individual Memberships. The primary family member is counted as the “new” or “upgraded” member for giveaway purposes.

*All giveaway items will be sent via email on or before June 15, 2026.

Plus a chance to win even bigger prizes!

New & Upgrading Members will be entered to win prizes based on their membership level (see below). The more you give, the more prizes you’ll be entered to win! All Platinum and higher level memberships (both new and current members) will be entered to win all prizes.

*All prizes will be sent to winners via email on or before June 15, 2026. You must respond within 48 hours to claim your prize.

We couldn’t have this Membership Drive without our local partners. Sending a BIG thank you to Bear Paw Bikes, Charit Creek Lodge, Climbing Roots Bouldering Gym, Cycology Bicycles, River Sports Outfitters, and Sauna House Knoxville.

Ready to become a member or upgrade your membership? Join or upgrade now. Email us at [email protected] with any questions.

See Official Membership Drive giveaway rules here.

Ride with us at Outlandish Adventure Festival!

Are you ready for a weekend of adventure in Knoxville? That’s what Outlandish Adventure Festival is all about! We’ll be there all day Saturday, May 2nd with some special news for current and new members, along with group mountain bike rides, a professional Whip Off, and more! Find the full weekend schedule here.

AMBC Group Rides on Saturday, May 2nd:

  • 9 am — Social Ride (co-ed group ride – all are welcome!)
  • 9 am — Joy Ride (women’s group ride – Beginner and Beginner Plus rides offered)
  • 12:30 pm — Kids & Youth Social Ride (2nd-12th grade group rides led by Trail Blazers, Little Bellas, and AYC volunteers)

Learn more and sign up for the rides here.

Knoxville is an IMBA Trail Town!

We’re proud to announce Knoxville as one of the first IMBA Trail Towns in the country! “Trail Town” is a new national designation from the International Mountain Bicycling Association (IMBA) honoring communities with an exceptional commitment to building, maintaining, and celebrating trail systems.

The Knoxville community earned this title by demonstrating strong trail infrastructure, a commitment to trail funding, an active local trail organization, a culture of community engagement, and a sustainable trail stewardship plan. Knoxville wouldn’t be where we are without years of dedicated work from individuals and organizations in our community — and AMBC couldn’t do what we do without all of our members, volunteers, and supporters.

“Earning the IMBA Trail Town designation is a reflection of decades of work by our community. With more than 250 miles of mountain bike trails within 30 miles of Knoxville, we’re proud to be a place where trails are part of everyday life and a driver of connection, health, and economic impact,” said Matthew Kellogg, Executive Director of the Appalachian Mountain Bike Club (AMBC).

Trail systems are increasingly recognized as important drivers of outdoor recreation economies. Communities that invest in trails often see benefits, including increased tourism, support for local businesses, improved public health, and stronger community connections to the outdoors. Tennessee’s outdoor recreation economy continues to grow: in 2024, it reached $15.6 billion in economic impact while employing 114,070 people (Outdoor Recreation Roundtable). “Outdoor recreation is an important amenity for residents and visitors to Knoxville. We are proud of our investments in parks and open spaces and are lucky to have great partnerships that have fostered a healthy, engaged trail community,” said Mayor Indya Kincannon, City of Knoxville.

As part of the Trail Town designation, Knoxville joins 28 communities leading a growing national network of trail-forward places committed to trail stewardship, collaboration, and expanding access to outdoor recreation. We want to thank our community for helping Knoxville become a Trail Town and supporting the work we do each day!

Tour De Lights

Tour de Lights is a free, family-friendly bike ride and holiday market presented by Visit Knoxville and Bike Walk Knoxville. We hope to see everyone on December 12th from 3:30pm-7:30pm for Tour de Lights 2026!

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